Brand Merchant operates as a distributor and wholesaler in the Australian and New Zealand markets. It was founded to provide a reliable source of innovative and market leading products for the home.

The four founding partners have a common passion for brands and products and have all had extensive experience in building consumer lead programs to appeal to customer needs.

Peter Davis

Peter Davis

  • 15 years as COO Bunnings Warehouse
  • Over 30 years experience across
    various retail formats and home
    improvement.
  • Has held senior roles in Operation, Marketing, Advertising and Merchandising.
Clive Duncan

Clive Duncan

  • Senior executive with the Bunnings group for 4 decades holding numerous roles including COO/Director
  • Extensive experience across Merchandising, Marketing, Operations, Store Development,
    Strategy development and M&A.
Adam Chrapot

Adam Chrapot

  • Has extensive experience in
    developing and sourcing across
    multiple categories from around the world.
  • Was a senior Executive, Head of Sourcing for the Catch Group,
    Australia’s largest online retailer.
Shane Lipton

Shane Lipton

  • Has held senior positions with retailers such as Bunnings, Coles Myer, MITRE10, Terry White Chemmart and more recently CEO of Global Brands.
  • A specialist in Strategy Development, Private Label, Global Sourcing, Store Format Development, Product Development, Digital Marketing and Category Management.